Sent inquiry May 21, 2024. Seems like it is taught by YorkSJ and MediaWorks.

Relevant Degrees

Notes: MSc Digital Marketing and Data Analytics

  • Delivered in partnership with Mediaworks
  • 4 modules + 1 capstone project. Each module is 3 months, capstone is 6 months
  • Only has a September start date
  • Postgraduate Taught Online, 18 months, online
  • Cost (UK/International): Β£9,000 (~15612 CAD)

Modules

  • Strategic Thinking in Digital Marketing
  • Driving Insight from Data Analytics
  • Communicating in the Digital Age
  • Digital Change, Innovation and Disruption
  • Capstone Project (Academic dissertation or business consultancy project)